Marichu Baloro was born in Philippines and moved to United Kingdom in 2012. Greatly inspired by the British styles in...

The idea for the honours project was to geographically extend and launch a local makeup brand known as Sunnies Face from the Philippines and bringing it to the UK. The brand was originally developed by colour-obsessed women for colour-obsessed consumers. The founders had a strong awareness when it comes to discrimination against colourism which is still ongoing in the Philippines and even in the UK. The products are known to be universally flattering for every skin tone. The final outcome includes a series of images and a GIF with diversity within the models in order to stick to the brand’s concept. The brand was also renamed into Sunnies for it to suit the British market.

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9+

The idea for the honours project was to geographically extend and launch a local makeup brand known as Sunnies Face from the Philippines and bringing it to the UK. The brand was originally developed by colour-obsessed women for colour-obsessed consumers. The founders had a strong awareness when it comes to discrimination against colourism which is still ongoing in the Philippines and even in the UK. The products are known to be universally flattering for every skin tone. The final outcome includes a series of images and a GIF with diversity within the models in order to stick to the brand’s concept. The brand was also renamed into Sunnies for it to suit the British market.

Give this some love

9+
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